The DUDE RANCHER features the expected western-style front and back curved yokes, but we opted for arcuate panels subtle-enough to keep the shirt not too “costumey”.
The playful “M” branding on the chest pockets is disguised as decorative stitching. The tricked-out forearm pattern and intricate one-piece elbow/cuff reinforcement diamond-shaped placket is quite a garment construction tour de force, for anyone who knows his/her way around a sewing machine.
For this release, we decided to go “Hee Haw meets Oklahoma!”, with a vibrant orange/green/yellow printed plaid poplin option. This period-looking check pattern was lifted verbatim from a vintage 1920s-30s garment from the MF® archives, also printed on high-count poplin. The “shadowed” plaid pattern has a definitive Art Deco vibe, reminiscent of bygone airbrush shading techniques.
The DUDE RANCHER western snap shirt is designed in California by Mister Freedom® and manufactured in Japan by Sugar Cane Co.