The SECOYA pattern combines two vintage garments, a rare 1930’s pull-over chin-strap work chambray with no label, and a 1940’s STURDY OAK work chambray with elaborate “Double-Panel” construction.
The defunct STURDY OAK label, the workwear division of Sears, Roebuck & Co, produced its famous “Double-Back / Double-Shoulder Yoke / Double-Underarm” pattern, often complimented with “Ventilation Eyelets”. Other bygone mail-order catalog companies such as Montgomery Ward & Co, Spiegel or JCPenney also offered their versions in the 1940’s-50’s, all full open button-front shirts. We thought of combining the fancy “Double-Panel” pattern with a pull-over type shirt, and the MF® SECOYA was born.
For this third model of our SECOYA, we pulled the fabric inspiration off a vintage 1950s McGregor wool shirt from our archives. If we wanted to closely replicate the unusual turquoise & red yarns combo of the original plaid pattern, we decided to replace the wool yarns by 100% cotton yarns. Our friends at Toyo Enterprises painstakingly milled this outstanding selvedge heavy flannel woven plaid for us in Japan. The SECOYA “McG” was born.
The “SECOYA” Double-Panel Ventilated Work Shirt is designed in California by Mister Freedom® and manufactured in Japan by Sugar Cane Co.
